IRIS
MARINO, Vittoria
 Distribuzione geografica
Salva come PNG Salva come JPEG
Continente #
EU - Europa 5.444
NA - Nord America 4.151
AS - Asia 2.644
SA - Sud America 481
AF - Africa 208
OC - Oceania 192
Continente sconosciuto - Info sul continente non disponibili 6
Totale 13.126
Salva come PNG Salva come JPEG
Nazione #
US - Stati Uniti d'America 3.919
IT - Italia 2.103
DE - Germania 831
GB - Regno Unito 678
CN - Cina 595
SG - Singapore 537
BR - Brasile 409
NL - Olanda 343
IN - India 302
FR - Francia 246
HK - Hong Kong 241
UA - Ucraina 213
CA - Canada 189
AU - Australia 173
TR - Turchia 160
PH - Filippine 120
VN - Vietnam 120
SE - Svezia 116
AT - Austria 114
PT - Portogallo 101
MY - Malesia 100
CH - Svizzera 96
FI - Finlandia 92
ES - Italia 81
PK - Pakistan 77
ID - Indonesia 74
IR - Iran 63
BE - Belgio 58
CZ - Repubblica Ceca 49
EG - Egitto 45
KE - Kenya 44
RU - Federazione Russa 43
RO - Romania 41
PL - Polonia 35
TH - Thailandia 32
TW - Taiwan 32
IE - Irlanda 31
AE - Emirati Arabi Uniti 30
CI - Costa d'Avorio 27
MX - Messico 27
KR - Corea 26
DK - Danimarca 25
PE - Perù 24
JP - Giappone 23
LT - Lituania 22
GR - Grecia 21
NG - Nigeria 21
AR - Argentina 20
ZA - Sudafrica 20
NO - Norvegia 18
NZ - Nuova Zelanda 18
HU - Ungheria 14
TN - Tunisia 14
MA - Marocco 13
BD - Bangladesh 12
HR - Croazia 11
LB - Libano 11
EC - Ecuador 10
SI - Slovenia 10
IL - Israele 9
NP - Nepal 9
LK - Sri Lanka 8
SK - Slovacchia (Repubblica Slovacca) 8
UZ - Uzbekistan 8
EE - Estonia 7
BG - Bulgaria 6
CL - Cile 6
DZ - Algeria 6
EU - Europa 6
IQ - Iraq 6
LU - Lussemburgo 6
MO - Macao, regione amministrativa speciale della Cina 6
RS - Serbia 6
GH - Ghana 5
KZ - Kazakistan 5
MT - Malta 5
OM - Oman 5
AZ - Azerbaigian 4
BH - Bahrain 4
CO - Colombia 4
CR - Costa Rica 4
PS - Palestinian Territory 4
SA - Arabia Saudita 4
SM - San Marino 4
VE - Venezuela 4
AM - Armenia 3
CY - Cipro 3
JE - Jersey 3
JO - Giordania 3
LY - Libia 3
QA - Qatar 3
TZ - Tanzania 3
AN - Antille olandesi 2
CG - Congo 2
GE - Georgia 2
IM - Isola di Man 2
JM - Giamaica 2
KH - Cambogia 2
KN - Saint Kitts e Nevis 2
LV - Lettonia 2
Totale 13.106
Salva come PNG Salva come JPEG
Città #
Chandler 630
The Dalles 502
Boardman 307
Singapore 252
Rome 247
Princeton 201
Milan 175
Jacksonville 160
Toronto 127
Naples 120
Ogden 115
Boydton 111
Council Bluffs 108
Hong Kong 92
Bremen 87
London 81
Melbourne 72
Istanbul 69
Helsinki 67
Shanghai 66
Vienna 66
Salerno 61
Ho Chi Minh City 57
Wilmington 56
Amsterdam 52
Guangzhou 51
Falkenstein 50
Munich 49
Redwood City 48
Hanoi 45
Sydney 45
Ashburn 42
Nanjing 39
Frankfurt am Main 37
Assago 36
Manchester 35
Nairobi 35
Berlin 34
Mumbai 34
Glasgow 32
São Paulo 31
Los Angeles 30
Turin 29
Ankara 28
Abidjan 27
Bergamo 27
Lisbon 27
Rotterdam 27
Brno 26
Central 26
Hamburg 26
Florence 25
Kolkata 25
Birmingham 24
Coventry 24
Edinburgh 24
Jiaxing 24
Schio 24
Beijing 23
Geneva 23
Nottingham 23
Parma 22
Düsseldorf 21
Fisciano 21
Jakarta 21
Lima 21
Maastricht 21
Meppel 21
Bengaluru 20
Brussels 20
Kuala Lumpur 20
Madrid 20
Shenyang 20
Strasbourg 20
Brisbane 19
Dallas 19
Delhi 19
Gurgaon 19
Leeds 19
Avellino 18
Dubai 18
Paris 18
Santa Clara 18
Stockholm 18
Dublin 17
Leipzig 17
Manila 17
Padova 17
Stuttgart 17
Bhubaneswar 16
Brighton 16
Cairo 16
Changsha 16
Chennai 16
Liverpool 16
Verona 16
Bologna 15
Ciampino 15
Dearborn 15
Palermo 15
Totale 5.746
Salva come PNG Salva come JPEG
Nome #
Embracing AI and Big Data in customer journey mapping: From literature review to a theoretical framework 2.002
Consumer Response to Brand Activism: A Multiple Case Study Analysis 1.131
“Made in Italy e Country Branding: strategie di marca per il sistema Italia”, in Esperienze d’impresa 528
Can authenticity be built? Looking for factors that influence authentic brand activism 515
A bibliometric analysis of a risky marketing strategy: brand activism 419
Generation Z and sustainable tourism: exploring the influence of pro-environmental tourism UGC engagement 249
“YOU POST, I TRAVEL.” Bloggers' credibility, digital engagement, and travelers' behavioral intention: The mediating role of hedonic and utilitarian motivations 183
Head or heart? A comparative study of the factors influencing sustainable consumption intention in two generational cohorts 182
Il Public Engagement Universitario. Dimensioni, approcci manageriali e best practices 143
Love is a two-sided why: exploring Valentine’s Day’s ritual purchases and consumption behaviors via comparative textual big data analysis and predictive modeling 141
Brand Activism: Literature Review and future Research Agenda 122
Not just food: Exploring the influence of food blog engagement on intention to taste and to visit 118
CULTURAL HERITAGE E MADE IN ITALY. CASI ED ESPERIENZE DI MARKETING INTERNAZIONALE 117
The influence of consumer ethnocentrism, animosity, and country image perception on product receptivity: A cross-national study 115
Un approccio ampliato alla sostenibilità sociale in ambito sanitario. Le opportunità della digital health 111
Generation Z and New Consumptions Models: Attitudes, Intentions and Behaviors 106
Destination beliefs, event satisfaction and post-visit product receptivity in event marketing. Results from a tourist experience. 103
Exploring travellers' customer journey: the relevance of zero moment of truth 100
How to (Not) Survive a Social Media Firestorm: The Dolce & Gabbana’s Ad Debacle in China 91
• The influence of consumer ethnocentrism, animosity and product country image perception on attitudes towards foreign products. A study on Italian consumers 88
We Are the Champions! The Role of Conversational Marketing on Fan Engagement 86
Cultural heritage e posizionamento competitivo del made in Italy nei mercati internazionali 84
I CENTENARI. LONG-LIVED ITALIAN FAMILY FIRMS. A STORYTELLING EXPERIENCE 83
Assessing an Entrepreneurial Development Program using the Critical Incident Technique 79
Assessing the Effectiveness of Entrepreneurial Training Programmes: Findings from a Critical Incident Analysis 79
Approccio ampliato alla sostenibilità sociale in ambito sanitario. Le opportunità della digital health 77
How does Industry 4.0 transform manufacturing activities, workers performance and supply chain? Evidence from Italian steel industry 75
Aufmerksamkeit Frau Merkel! Economic animosity, etnocentrismo ed effetto country of origin: uno studio sulla percezione della Germania in Italia durante la crisi dell'Euro 74
Il ruolo delle community online nella definizione della propensione all’acquisto dei prodotti made in Italy: verso il country brand engagement, in Digitaly. Competitività, innovazione e immagine del Made in Italy nell'era digitale. Il Rapporto del Centro di Ricerca sul Made In Italy dell'Università degli Studi Internazionali di Roma 73
Immagine Paese e Cultural Heritage. Proposta e validazione di una scala di misura formativa della cultural heritage image (CHEI) 72
ANALYSING AND ASSESSING THE COUNTRY BRANDING PROCESS. PERCEIVED REPUTATION CAPITAL OF ITALY ON THE CHINESE MARKET 71
Moving forward or running to stand still? Exploring the nature and the role of family firms’ strategic orientation 70
Cultural Heritage e immagine paese: Una content analysis sulla comunicazione istituzionale di dieci nazioni 69
Brave Consumers for a New Digital World: Exploring Online Shopping Motives During Covid-19 69
In search of an integrated framework of business longevity 68
The influence of consumers’ ethnocentrism, animosity and country image perception on product receptivity. A cross-national study 66
L’interpretazione multidimensionale della country reputation. Implicazioni strategiche per le imprese del made in Italy 65
Mobile instant messaging apps as an opportunity for a conversational approach to marketing: a segmentation study 64
Il turista-consumatore: imagine paese, conoscenza e attitudini post-visita verso il made in Italy 63
Business Longevity 63
Generation Z’s reactions to brand activism: the role of self-identity and familiarity 62
“C’era una volta…”. Racconti d’imprese storiche della manifattura campana 61
International brand activism: Should the activist strategy be adapted or standardized in the different countries? 60
Country of origin effect and the Euro crisis: the influence of economic animosity on consumer ethnocentrism, country image perception and intention to buy foreign products 60
"C'era una volta...". Racconti di imprese storiche della manifattura campana 60
Orientamento strategico e longevità nelle imprese familiari 59
“C’era una volta…”. Racconti d’imprese storiche della manifattura campana 58
Contributi in onore di Gaetano Maria Golinelli 58
The role of cultural heritage in country image research. Proposal and testing of a cultural heritage image scale 57
Caratteristiche del mercato del Tessile/Abbigliamento in Russia. Strategie di penetrazione per le PMI campane 57
Tourism destination image, event satisfaction ed attitudini post-visita nel marketing degli eventi. I risultati di un’esperienza turistica 57
Turismo internazionale ed effetto “made in”. L’influenza dell’immagine Paese sulla soddisfazione turistica e le intenzioni post-visita 56
Analysis of M&A systems in relation to the credit supply sector in Eastern European countries. Empirical findings and trends 56
Moving forward or running to stand still? The relationship between family firms strategic posture and longevity 55
Let Thy Food Be Thy Medicine: Exploring the impact of Covid-19 Pandemic on the Online Food Delivery Industry 55
Approaches to university public engagement in the online environment: insights from Anglo-Saxon Higher education 55
Alla ricerca dell'elisir di lunga vita. L'orientamento strategico alla sostenibilità delle imprese longeve 55
Exploring the pro-environmental behavioral intention of Generation Z in the tourism context: the role of injunctive social norms and personal norms 54
EXTRA TOPPING NEVER HURTS: EXPLORING CONSUMERS’ PERCEPTIONS OF BRAND ACTIVISM CAMPAIGNS VIA TEXTUAL BIG DATA ANALYSIS 54
Turismo internazionale ed effetto ‘made in’. L’influenza dell’immagine paese sulla soddisfazione turistica e le attitudini post-visita 54
Turism Behavior at Time of the Euro Crisis. Effect of Economic Animosity and Nationalism on Destination Image and Receptivity 53
Paper “Internationalization pathways for long-lasting family business: between familism and determinants of the expansion abroad” presentato alla Conferenza internazionale “Going global. Internationalization pathways for family firms during the the 19th and 20th Century”, German Historical Institute, Washington DC, 18-19 febbraio 2011 52
Exploring the Power of Brand Heroes: A Systematic Literature Review on the Role, Meaning, and Influence in Marketing 52
How Do Consumers Respond to Brand Activism Campaigns? Exploring the Relationship Between Authenticity, Brand Value Congruence, Brand Identification, and Political Ideology 51
The role of the chatbot on customer purchase intention: towards digital relational sales 50
Dal mercato di massa al micro mercato internazionale: una possibile lettura per l'evoluzione dei processi di segmentazione 50
It’s all about marketing! Exploring the social perception in the Italian context 49
BUILDING TOURISM DESTINATION BRAND FROM THE RELATIONAL VIEW PERSPECTIVE: THE ITALIAN PROJECT “RETE DESTINAZIONE SUD” Enlightening Tourism. A Pathmaking Journal, Vol 8, No 1 (2018), pp. 1-25 49
A multi-dimensional perspective of country-reputation. Implications in strategic terms for companies of made in Italy products. 49
Taking a stand or standing aside? How to conceptualize the emerging phenomenon of university activism 48
Is sustainable tourism a goal that came true? The Italian experience of the Cilento and Vallo di Diano National Park 47
Developing sustainable smart territories by adopting a relational logic view 47
Country Brand Management. Esperienze internazionali a confronto attraverso la ricerca qualitativa 47
The country branding process. Comparing international experiences through qualitative research 46
Country reputation and attitudes towards made in Italy products: a study on Chinese consumers 46
Il "turista-consumatore": immagine paese, conoscenza e attitudini post-visita verso il made in Italy 46
Tourism experience, country image and post-visit intentions: a study on international tourists in Italy 45
Native ads effectiveness throughout the customer journey: an explorative research 45
AUFMERKSAMKEIT FRAU MERKEL! ANIMOSITÀ ECONOMICA, ETNOCENTRISMOED EFFETTO COUNTRY-OF-ORIGIN:UNO STUDIO SULLA PERCEZIONE DELLA GERMANIA IN ITALIA DURANTE LA CRISI DELL’EURO 45
Casi di marketing internazionale 45
ANALISI DELLE CONDIZIONI DI LONGEVITA' DELLE IMPRESE FEMMINILI DEL COMMERCIO IN PROVINCIA DI SALERNO 45
Influencer Activism: Insights for Effective Partnership With Brands and Organizations 44
Environmental citizenship behavior and sustainability apps: an empirical investigation 44
IL PROCESSO DI COUNTRY BRANDING PER LA COMPETITIVITÀ DEL SISTEMA PAESE. Una interpretazione comparativa delle esperienze internazionali 44
Made in Italy e country branding: strategie di marca per il Sistema Italia 44
Corporate Heritage e Web Communication per le imprese del Made in Italy 44
Online public engagement is the new deal! Along the distinctive pathway of the Italian university 43
Business intelligence schemes within SMEs functioning processes 43
Exploring purchase intention in Virtual Reality: evidence from a comparative experimental analysis 42
Can authenticity be built? Looking for factors that influence authentic brand activism 42
Tourism satisfaction effect on general country image, destination image and post visit intentions 41
Impact of Covid-19 on consumers’ pro-environmental behaviour intentions. Does proximity to an event matter? 40
"Evaluating the Impact of Social Networks on the University's Public Engagement" 40
Business Intelligence Schemes within SMEs Functioning Processes 40
L'imprenditoria femminile in provincia di Salerno. Monitoraggio e dinamiche evolutive delle ditte individuali 39
I network trans-culturali: nuove prospettive interpretative dei processi di internazionalizzazione 38
La valutazione strategica della Country Reputation per le imprese del Made in Italy nel mercato russo 38
Virulence of two infectious diseases: inequality and covid-19 37
Engagement, satisfaction and customer behavior-based CRM performance: an empirical study of mobile instant messaging 37
How do Family Firms Grow? The Strategic Goals of Innovation and Internationalization 37
Totale 10.941
Salva come PNG Salva come JPEG
Categoria #
all - tutte 79.831
article - articoli 0
book - libri 0
conference - conferenze 0
curatela - curatele 0
other - altro 0
patent - brevetti 0
selected - selezionate 0
volume - volumi 0
Totale 79.831
Salva come PNG Salva come JPEG


Totale Lug Ago Sett Ott Nov Dic Gen Feb Mar Apr Mag Giu
2019/202032 0 0 0 0 0 0 0 0 0 0 17 15
2020/2021631 52 33 16 40 24 90 15 54 32 59 155 61
2021/20221.229 30 51 178 82 91 43 106 268 127 89 102 62
2022/20235.441 476 188 98 378 502 664 445 598 950 441 450 251
2023/20241.971 189 250 186 111 133 115 94 143 278 136 108 228
2024/20253.686 368 151 133 161 638 156 202 441 509 711 216 0
Totale 13.391