MARINO, Vittoria
 Distribuzione geografica
Continente #
EU - Europa 5.105
NA - Nord America 3.576
AS - Asia 2.282
AF - Africa 188
OC - Oceania 186
SA - Sud America 170
Continente sconosciuto - Info sul continente non disponibili 6
Totale 11.513
Nazione #
US - Stati Uniti d'America 3.356
IT - Italia 1.955
DE - Germania 800
GB - Regno Unito 648
CN - Cina 582
SG - Singapore 320
NL - Olanda 302
IN - India 296
UA - Ucraina 210
FR - Francia 208
HK - Hong Kong 203
CA - Canada 189
AU - Australia 167
TR - Turchia 139
BR - Brasile 120
SE - Svezia 115
VN - Vietnam 115
AT - Austria 113
PH - Filippine 109
MY - Malesia 98
CH - Svizzera 93
PT - Portogallo 92
FI - Finlandia 85
ES - Italia 81
PK - Pakistan 73
ID - Indonesia 64
IR - Iran 63
BE - Belgio 58
CZ - Repubblica Ceca 47
KE - Kenya 41
EG - Egitto 39
RO - Romania 38
RU - Federazione Russa 36
PL - Polonia 35
AE - Emirati Arabi Uniti 30
TH - Thailandia 30
TW - Taiwan 30
IE - Irlanda 28
CI - Costa d'Avorio 27
KR - Corea 24
MX - Messico 24
LT - Lituania 22
GR - Grecia 21
NG - Nigeria 21
JP - Giappone 20
PE - Perù 20
NO - Norvegia 18
NZ - Nuova Zelanda 18
DK - Danimarca 15
HU - Ungheria 14
ZA - Sudafrica 14
TN - Tunisia 13
AR - Argentina 12
HR - Croazia 11
MA - Marocco 10
SI - Slovenia 10
IL - Israele 9
LB - Libano 9
EC - Ecuador 8
NP - Nepal 8
SK - Slovacchia (Repubblica Slovacca) 8
BD - Bangladesh 7
EE - Estonia 7
LK - Sri Lanka 7
BG - Bulgaria 6
CL - Cile 6
DZ - Algeria 6
EU - Europa 6
LU - Lussemburgo 6
MO - Macao, regione amministrativa speciale della Cina 6
RS - Serbia 6
GH - Ghana 5
KZ - Kazakistan 5
MT - Malta 5
BH - Bahrain 4
OM - Oman 4
PS - Palestinian Territory 4
SM - San Marino 4
UZ - Uzbekistan 4
CO - Colombia 3
CY - Cipro 3
IQ - Iraq 3
JE - Jersey 3
JO - Giordania 3
LY - Libia 3
SA - Arabia Saudita 3
TZ - Tanzania 3
AN - Antille olandesi 2
CG - Congo 2
GE - Georgia 2
IM - Isola di Man 2
KH - Cambogia 2
KN - Saint Kitts e Nevis 2
QA - Qatar 2
AL - Albania 1
AZ - Azerbaigian 1
CR - Costa Rica 1
ET - Etiopia 1
MD - Moldavia 1
ME - Montenegro 1
Totale 11.506
Città #
Chandler 630
Boardman 306
Rome 217
Princeton 201
Singapore 200
Jacksonville 160
Milan 159
Toronto 127
Ogden 115
Boydton 111
Naples 108
Council Bluffs 106
Bremen 85
London 79
Melbourne 71
Vienna 66
Shanghai 64
Helsinki 63
Istanbul 62
Salerno 61
Wilmington 56
Hong Kong 55
Ho Chi Minh City 52
Guangzhou 51
Amsterdam 49
Falkenstein 49
Munich 49
Redwood City 48
Hanoi 45
Ashburn 40
Sydney 40
Nanjing 38
Berlin 34
Frankfurt am Main 34
Mumbai 34
Glasgow 32
Nairobi 32
Los Angeles 30
Manchester 30
Abidjan 27
Lisbon 27
Rotterdam 27
Bergamo 26
Brno 26
Central 26
Hamburg 26
Florence 25
Kolkata 25
Turin 25
Birmingham 24
Coventry 24
Jiaxing 24
Schio 24
Geneva 23
Beijing 22
Nottingham 22
Parma 22
Edinburgh 21
Maastricht 21
Ankara 20
Bengaluru 20
Brussels 20
Madrid 20
Meppel 20
Shenyang 20
Strasbourg 20
Brisbane 19
Dallas 19
Delhi 19
Gurgaon 19
Kuala Lumpur 19
Avellino 18
Dubai 18
Jakarta 18
Lima 18
Paris 18
Stockholm 18
Leipzig 17
Stuttgart 17
Bhubaneswar 16
Brighton 16
Changsha 16
Chennai 16
Leeds 16
Liverpool 16
Padova 16
São Paulo 16
Verona 16
Bologna 15
Ciampino 15
Dearborn 15
Düsseldorf 15
Pisa 15
Quezon City 15
Warsaw 15
Wuhan 15
Bessemer 14
Bristol 14
Castel Campagnano 14
Dublin 14
Totale 4.973
Nome #
Embracing AI and Big Data in customer journey mapping: From literature review to a theoretical framework 1.990
Consumer Response to Brand Activism: A Multiple Case Study Analysis 1.090
“Made in Italy e Country Branding: strategie di marca per il sistema Italia”, in Esperienze d’impresa 479
A bibliometric analysis of a risky marketing strategy: brand activism 399
Can authenticity be built? Looking for factors that influence authentic brand activism 382
Generation Z and sustainable tourism: exploring the influence of pro-environmental tourism UGC engagement 247
“YOU POST, I TRAVEL.” Bloggers' credibility, digital engagement, and travelers' behavioral intention: The mediating role of hedonic and utilitarian motivations 173
Head or heart? A comparative study of the factors influencing sustainable consumption intention in two generational cohorts 164
Love is a two-sided why: exploring Valentine’s Day’s ritual purchases and consumption behaviors via comparative textual big data analysis and predictive modeling 130
Il Public Engagement Universitario. Dimensioni, approcci manageriali e best practices 118
CULTURAL HERITAGE E MADE IN ITALY. CASI ED ESPERIENZE DI MARKETING INTERNAZIONALE 114
The influence of consumer ethnocentrism, animosity, and country image perception on product receptivity: A cross-national study 111
Not just food: Exploring the influence of food blog engagement on intention to taste and to visit 101
Un approccio ampliato alla sostenibilità sociale in ambito sanitario. Le opportunità della digital health 101
Destination beliefs, event satisfaction and post-visit product receptivity in event marketing. Results from a tourist experience. 94
Exploring travellers' customer journey: the relevance of zero moment of truth 91
Generation Z and New Consumptions Models: Attitudes, Intentions and Behaviors 90
Brand Activism: Literature Review and future Research Agenda 90
How to (Not) Survive a Social Media Firestorm: The Dolce & Gabbana’s Ad Debacle in China 84
We Are the Champions! The Role of Conversational Marketing on Fan Engagement 84
I CENTENARI. LONG-LIVED ITALIAN FAMILY FIRMS. A STORYTELLING EXPERIENCE 81
• The influence of consumer ethnocentrism, animosity and product country image perception on attitudes towards foreign products. A study on Italian consumers 76
Assessing an Entrepreneurial Development Program using the Critical Incident Technique 71
Cultural heritage e posizionamento competitivo del made in Italy nei mercati internazionali 71
Approccio ampliato alla sostenibilità sociale in ambito sanitario. Le opportunità della digital health 71
Assessing the Effectiveness of Entrepreneurial Training Programmes: Findings from a Critical Incident Analysis 70
Immagine Paese e Cultural Heritage. Proposta e validazione di una scala di misura formativa della cultural heritage image (CHEI) 69
How does Industry 4.0 transform manufacturing activities, workers performance and supply chain? Evidence from Italian steel industry 69
Cultural Heritage e immagine paese: Una content analysis sulla comunicazione istituzionale di dieci nazioni 68
Aufmerksamkeit Frau Merkel! Economic animosity, etnocentrismo ed effetto country of origin: uno studio sulla percezione della Germania in Italia durante la crisi dell'Euro 67
Il ruolo delle community online nella definizione della propensione all’acquisto dei prodotti made in Italy: verso il country brand engagement, in Digitaly. Competitività, innovazione e immagine del Made in Italy nell'era digitale. Il Rapporto del Centro di Ricerca sul Made In Italy dell'Università degli Studi Internazionali di Roma 65
In search of an integrated framework of business longevity 64
ANALYSING AND ASSESSING THE COUNTRY BRANDING PROCESS. PERCEIVED REPUTATION CAPITAL OF ITALY ON THE CHINESE MARKET 64
Moving forward or running to stand still? Exploring the nature and the role of family firms’ strategic orientation 61
L’interpretazione multidimensionale della country reputation. Implicazioni strategiche per le imprese del made in Italy 61
The influence of consumers’ ethnocentrism, animosity and country image perception on product receptivity. A cross-national study 60
Brave Consumers for a New Digital World: Exploring Online Shopping Motives During Covid-19 60
Business Longevity 59
Country of origin effect and the Euro crisis: the influence of economic animosity on consumer ethnocentrism, country image perception and intention to buy foreign products 57
“C’era una volta…”. Racconti d’imprese storiche della manifattura campana 57
Mobile instant messaging apps as an opportunity for a conversational approach to marketing: a segmentation study 57
“C’era una volta…”. Racconti d’imprese storiche della manifattura campana 56
Caratteristiche del mercato del Tessile/Abbigliamento in Russia. Strategie di penetrazione per le PMI campane 55
Orientamento strategico e longevità nelle imprese familiari 54
"C'era una volta...". Racconti di imprese storiche della manifattura campana 53
Il turista-consumatore: imagine paese, conoscenza e attitudini post-visita verso il made in Italy 52
The role of cultural heritage in country image research. Proposal and testing of a cultural heritage image scale 52
Moving forward or running to stand still? The relationship between family firms strategic posture and longevity 51
Contributi in onore di Gaetano Maria Golinelli 51
The role of the chatbot on customer purchase intention: towards digital relational sales 49
Turismo internazionale ed effetto ‘made in’. L’influenza dell’immagine paese sulla soddisfazione turistica e le attitudini post-visita 48
Let Thy Food Be Thy Medicine: Exploring the impact of Covid-19 Pandemic on the Online Food Delivery Industry 48
Alla ricerca dell'elisir di lunga vita. L'orientamento strategico alla sostenibilità delle imprese longeve 48
Turism Behavior at Time of the Euro Crisis. Effect of Economic Animosity and Nationalism on Destination Image and Receptivity 47
EXTRA TOPPING NEVER HURTS: EXPLORING CONSUMERS’ PERCEPTIONS OF BRAND ACTIVISM CAMPAIGNS VIA TEXTUAL BIG DATA ANALYSIS 46
Turismo internazionale ed effetto “made in”. L’influenza dell’immagine Paese sulla soddisfazione turistica e le intenzioni post-visita 46
Paper “Internationalization pathways for long-lasting family business: between familism and determinants of the expansion abroad” presentato alla Conferenza internazionale “Going global. Internationalization pathways for family firms during the the 19th and 20th Century”, German Historical Institute, Washington DC, 18-19 febbraio 2011 45
Tourism destination image, event satisfaction ed attitudini post-visita nel marketing degli eventi. I risultati di un’esperienza turistica 45
Analysis of M&A systems in relation to the credit supply sector in Eastern European countries. Empirical findings and trends 45
Exploring the Power of Brand Heroes: A Systematic Literature Review on the Role, Meaning, and Influence in Marketing 45
Exploring the pro-environmental behavioral intention of Generation Z in the tourism context: the role of injunctive social norms and personal norms 44
Generation Z’s reactions to brand activism: the role of self-identity and familiarity 44
The country branding process. Comparing international experiences through qualitative research 44
It’s all about marketing! Exploring the social perception in the Italian context 43
Corporate Heritage e Web Communication per le imprese del Made in Italy 43
A multi-dimensional perspective of country-reputation. Implications in strategic terms for companies of made in Italy products. 43
International brand activism: Should the activist strategy be adapted or standardized in the different countries? 42
Online public engagement is the new deal! Along the distinctive pathway of the Italian university 42
IL PROCESSO DI COUNTRY BRANDING PER LA COMPETITIVITÀ DEL SISTEMA PAESE. Una interpretazione comparativa delle esperienze internazionali 42
Il "turista-consumatore": immagine paese, conoscenza e attitudini post-visita verso il made in Italy 41
Native ads effectiveness throughout the customer journey: an explorative research 40
Is sustainable tourism a goal that came true? The Italian experience of the Cilento and Vallo di Diano National Park 40
Casi di marketing internazionale 40
Approaches to university public engagement in the online environment: insights from Anglo-Saxon Higher education 40
Country Brand Management. Esperienze internazionali a confronto attraverso la ricerca qualitativa 40
Environmental citizenship behavior and sustainability apps: an empirical investigation 39
Country reputation and attitudes towards made in Italy products: a study on Chinese consumers 39
ANALISI DELLE CONDIZIONI DI LONGEVITA' DELLE IMPRESE FEMMINILI DEL COMMERCIO IN PROVINCIA DI SALERNO 39
Tourism experience, country image and post-visit intentions: a study on international tourists in Italy 38
Dal mercato di massa al micro mercato internazionale: una possibile lettura per l'evoluzione dei processi di segmentazione 38
Developing sustainable smart territories by adopting a relational logic view 38
BUILDING TOURISM DESTINATION BRAND FROM THE RELATIONAL VIEW PERSPECTIVE: THE ITALIAN PROJECT “RETE DESTINAZIONE SUD” Enlightening Tourism. A Pathmaking Journal, Vol 8, No 1 (2018), pp. 1-25 37
Tourism satisfaction effect on general country image, destination image and post visit intentions 36
Impact of Covid-19 on consumers’ pro-environmental behaviour intentions. Does proximity to an event matter? 36
Taking a stand or standing aside? How to conceptualize the emerging phenomenon of university activism 35
Business intelligence schemes within SMEs functioning processes 35
L'imprenditoria femminile in provincia di Salerno. Monitoraggio e dinamiche evolutive delle ditte individuali 35
Engagement, satisfaction and customer behavior-based CRM performance: an empirical study of mobile instant messaging 34
L'imprenditoria femminile. Analisi strutturale, condizioni di vitalità e strategie di sopravvivenza in provincia di Salerno 34
Influencer Activism: Insights for Effective Partnership With Brands and Organizations 33
AUFMERKSAMKEIT FRAU MERKEL! ANIMOSITÀ ECONOMICA, ETNOCENTRISMOED EFFETTO COUNTRY-OF-ORIGIN:UNO STUDIO SULLA PERCEZIONE DELLA GERMANIA IN ITALIA DURANTE LA CRISI DELL’EURO 33
Made in Italy e country branding: strategie di marca per il Sistema Italia 33
La valutazione strategica della Country Reputation per le imprese del Made in Italy nel mercato russo 33
Can authenticity be built? Looking for factors that influence authentic brand activism 32
Virulence of two infectious diseases: inequality and covid-19 32
Business Intelligence Schemes within SMEs Functioning Processes 32
Effect of economic animosity on consumer ethnocentrism and product-country images. A binational study on perception of Germany during the Euro crisis 31
"Evaluating the Impact of Social Networks on the University's Public Engagement" 31
“Can you tell me about the future?” A narrative of the goal-setting process in family business 31
University activism: a new dimension of the university public engagement? 30
Totale 9.938
Categoria #
all - tutte 71.851
article - articoli 0
book - libri 0
conference - conferenze 0
curatela - curatele 0
other - altro 0
patent - brevetti 0
selected - selezionate 0
volume - volumi 0
Totale 71.851


Totale Lug Ago Sett Ott Nov Dic Gen Feb Mar Apr Mag Giu
2019/2020111 0 0 0 0 0 0 0 43 3 33 17 15
2020/2021631 52 33 16 40 24 90 15 54 32 59 155 61
2021/20221.229 30 51 178 82 91 43 106 268 127 89 102 62
2022/20235.441 476 188 98 378 502 664 445 598 950 441 450 251
2023/20241.971 189 250 186 111 133 115 94 143 278 136 108 228
2024/20252.060 368 151 133 161 638 156 202 251 0 0 0 0
Totale 11.765