This study analyses the short food supply chain as a competitive strategy for anmultifunctional and multi-value farm, since it makes the citizen-consumer closer to the farm and the territory, creating welfare and shared value and increasing the farm and territoryreputation.This research focuses on the variables that influence the creation and sharing of value in theshort food supply chain, with the aim to evaluate the impact of this strategy on the farm competitive repositioning.
Shared value and responsibility in agriculture: the short supply chain model
Nazzaro C
;Marotta G;Stanco M
2016-01-01
Abstract
This study analyses the short food supply chain as a competitive strategy for anmultifunctional and multi-value farm, since it makes the citizen-consumer closer to the farm and the territory, creating welfare and shared value and increasing the farm and territoryreputation.This research focuses on the variables that influence the creation and sharing of value in theshort food supply chain, with the aim to evaluate the impact of this strategy on the farm competitive repositioning.File in questo prodotto:
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