Responsabilità sociale e creazione di valore nell’impresa agroalimentare: nuove frontiere di ricerca

Agri-food enterprises are rethinking their traditional economic, productive and organizational schemes based on the new sustainability models. In the light of the new value creation patterns these enterprises are also reshaping their relationships with the other agri-food stakeholders by adopting socially responsible behaviour. In this widely changed but still evolving context, agri-food enterprises have therefore been demonstrating socially responsible attitudes towards the common good and social welfare leading to a new business ethical dimension, known as social responsibility. A new vision of agri-food enterprises is therefore established. In fact, they are reconsidered as a set of tangible and intangible value chains and their related governance structures, the composition and extent there of being determined by specific groups of variables which create an “optimal value portfolio”. In the light of this analytical perspectives, the aim of this paper is to contribute to the theoretical agricultural economic debate and analyse social responsibility as a sustainability strategy and value creation means for agri-food enterprises and as a competitive factor within developed economies. Hence the theoretical-methodological approach of this paper has defined new interpretation models of sustainable agri-food enterprises and their related strategic behaviour which is ethically driven and adopted for value creation purposes in the light of the current social, economic, environmental and territorial issues.