AVALLONE, Francesca

AVALLONE, Francesca  

DIPARTIMENTO DI DIRITTO, ECONOMIA, MANAGEMENT E MET.QUANT  

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Can authenticity be built? Looking for factors that influence authentic brand activism 1-gen-2023 Cammarota, Antonella; Avallone, Francesca; Marino, Vittoria; Resciniti, Riccardo
Can authenticity be built? Looking for factors that influence authentic brand activism 1-gen-2024 Cammarota, Antonella; Avallone, Francesca; Marino, Vittoria; Resciniti, Riccardo
Exploring the Power of Brand Heroes: A Systematic Literature Review on the Role, Meaning, and Influence in Marketing 1-gen-2023 Avallone, Francesca; DE MAJO, Ida; Marino, Vittoria; Resciniti, Riccardo
Taking a stand or standing aside? How to conceptualize the emerging phenomenon of university activism 1-gen-2024 Cammarota, Antonella; Avallone, Francesca; Marino, Vittoria; Resciniti, Riccardo
University activism: a new dimension of the university public engagement? 1-gen-2023 Cammarota, Antonella; Avallone, Francesca; Marino, Vittoria; Resciniti, Riccardo